La Gran Migración de la Atención_ Del Contenido a la IA

RGartner 18 de November, 2025 La Gran Migración de la Atención: Del Contenido Multimedia a la Inteligencia Artificial Un análisis en cinco actos sobre la evolución de creadores, consumidores y la atención humana Dirigido por RGartner • Optimizado por Claude • Noviembre 2025 Prólogo: La Atención Como Moneda Imaginemos un pueblo de 1.000 habitantes. Un microcosmos del mundo occidental donde la vida gira en torno al trabajo, la familia y los escasos momentos de ocio. Durante décadas, la mayoría de estas personas trabajaba en fábricas, en oficinas, en la maquinaria productiva que movía el mundo. Solo un puñado —quizás 50 personas, apenas el 5%— se dedicaba a crear aquello que los demás consumían en sus momentos libres: periódicos, películas, canciones, libros. ...

18 de noviembre de 2025 · 15 min

The Free University in Your Pocket: How to Learn Anything with AI

RGartner 2 de November, 2025 🎧 Listen on other platforms [Spotify] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) [Apple Podcasts] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) English The Paradox of Infinite Knowledge We live in the most extraordinary era in human history for learning. Never before has all the world’s information been so accessible, so fast, so available. And yet, the online course industry bills billions a year selling packaged knowledge. ...

2 de noviembre de 2025 · 21 min

Mastodon: Between Precarity and Asian Potential

RGartner 29 de October, 2025 🎧 Listen on other platforms [Spotify] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) [Apple Podcasts] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) English Mastodon: Between Precarity and Asian Potential The starting point: saving space to avoid passing the hat I haven’t been on Mastodon for long, and the first thing I notice is the contradiction: a network that promises decentralization and autonomy, but where several administrators pass the hat asking for money to maintain their servers. Not all instances do it, but those that do project a precarious image, as if the service were on the verge of collapse. This creates distrust in new users like me. ...

29 de octubre de 2025 · 40 min

What is the Fediverse, Mastodon, and Decentralized Applications? (Various languages)

RGartner 27 de October, 2025 🎧 Listen on other platforms [Spotify] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) [Apple Podcasts] Search for RGartner Audios, Español, English, Português, Français, Italiano, Hindi (हिंदी) English ‘What is the Fediverse, Mastodon, and Decentralized Applications? Servers To understand the Fediverse, we first need to understand what a server is. Your server is much like a router; it has inputs and outputs to perform tasks. Your computer could be a server if you configure it a certain way. Imagine you have videos to share and want to do it from your home. If your computer is now a server, you could share those videos from your house. You would need to create a website with another computer using software like WordPress and connect it to your computer-server. With this system, the general public would visit that website, see thumbnails of your videos, click on one, and a signal would be sent to your computer-server. It receives this request as an input and, as an output, sends the video signal to the web for the public to see. Depending on bandwidth, this can take milliseconds, thanks to technological advances like 5G. Broadly speaking, this is a server: as its name implies, it provides a service of input and output for content like videos, audio, and all types of data. ...

27 de octubre de 2025 · 40 min

The Wrong Influencer: Why Advertising Campaigns Fail

RGartner 25 de October, 2025 Brands keep making the same mistake: they hire an influencer with millions of followers, launch a campaign, and the product doesn’t sell. The problem? They confuse two completely different types of influence. Aspirational influence: The audience wants to live like that creator. They buy because they believe that product will bring them closer to that idealized life. Personal attraction influence: The audience consumes because of the creator’s attractiveness or charisma. High engagement, excellent visual retention. But here’s an unexpected twist. ...

25 de octubre de 2025 · 2 min

Broccoli Among Donuts: The Discomfort of Serious Content on YouTube

RGartner 24 de October, 2025 For those of us who create content that invites reflection, there’s an uncomfortable truth to face: we’re competing in a space designed for something else. It’s not that YouTube is bad. It’s one of the best platforms for creators. The issue is subtler: our content has to share the same feed with cleavage, miniskirts, exaggerated thumbnail expressions, and empty clickbait. It’s like placing a piece of broccoli on a table full of cakes and donuts. And the worst part? If someone tastes a cake, it’s almost impossible for them to choose the broccoli afterward. They’re already in a different vibe. ...

24 de octubre de 2025 · 2 min